Luleå, Sweden

Client:

Fiat Chrysler Automobiles Switzerland

30 persons from Fiat Chrysler Switzerland spent some exciting days in Luleå where they did a test-drive with Fiat cars on snow and ice, had fun ice carting, dinner in a tepee. One of the many highlights was to go out on an icebreaker that stopped in the middle of the frozen sea in order for the guests to put on special suits and then to go swimming in the ice cold waters!